Retail Operations Communications Lead

Bp

Bp

Marketing & Communications, Operations
Docklands VIC 3008, Australia
Posted on Mar 13, 2026

Entity:

Customers & Products


Job Family Group:

Retail Group


Job Description:

This position is a 13-month Fixed Term

The Retail Operations Communications Lead is responsible for effective communications and the engagement of our retail (petrol and convenience) store network - including 6000 store team members - across Australia and New Zealand.

This role will work closely with internal leaders and stakeholders to carefully manage and execute the bp Retail communications plan including why, when, how and what messages are sent to stores, store managers and their teams.

This role will own bp retail’s communication platforms, drive frontline team engagement, review key communications and organise key events for the bp retail business, whilst driving continuous improvement across the area.

Team Leadership

  • Manage a direct report and provide support to enable achievement of objectives

Communication

  • Create the bp Retail Communications Plan and implement frequent and cyclical operational and strategic communications (daily, weekly, monthly and yearly)

  • Provide support to key leaders and partners for projects and initiatives and establish clear ways of working which includes best guideline for store communications

  • Lead urgent and business-critical operational communications as part of a business response team or as needed, with ability to respond across seven days where required

  • Prioritize and gatekeep communications content to suit business requirements and ensure the quality of the communications are consistent and fit for purpose

  • Own key communication channels and platforms (e.g. StorIQ, WorkJam etc.), plus manage key external collaborator relationships

Engagement

  • Drive frontline team engagement through retail initiatives and communications channels

  • Use communications platform data to generate insights to enhance future communication and drive higher engagement levels

  • Lead the organisation and content building of frontline team events and meetings (e.g. Store Manager Meetings, Conferences etc.)

Continuous improvement

  • Review and track key communications and engagement

  • Elevate current communications and channels

  • Drive continuous improvement

What you will need to be successful (experience, job requirements & qualifications)

Essential:

  • Bachelor’s degree in communication, journalism, PR or equivalent experience

  • Excellent written and verbal communication, planning and organization skills

  • Strong understanding of retail business, frontline teams and customer centricity

  • Strong relationship management including internal and external stakeholder management

  • Ability to influence at all levels of the organization

  • Strong resilience, working in a 24/7 retail business

  • Ability to work under pressure and at pace

Desirable:

  • Retail store communications experience in a large organization

  • Retail operations experience

  • Team leadership experience

At bp, we provide the following environment and benefits to you:

  • A company culture where we respect our diverse and unified teams, where we are proud of our achievements and where fun and the attitude of giving back to our environment are highly valued

  • Possibility to join our social communities and networks

  • Learning opportunities and other development opportunities to craft your career path

  • Life and health insurance, medical care package

  • And many other benefits!

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, perform crucial job functions, and receive other benefits and privileges of employment.

Don’t hesitate to get in touch with us to request any accommodations!


Travel Requirement

Some travel may be required with this role, this is negotiable


Relocation Assistance:

This role is not eligible for relocation


Remote Type:

This position is a hybrid of office/remote working


Skills:

Agility core practices, Agility core practices, Agreements and negotiations, Analytical Thinking, Business process improvement, Commercial Acumen, Communication, Conflict Management, Continued Learning, Continuous Improvement, Creativity and Innovation, Customer centric thinking, Customer data knowledge, Data Analysis, Data visualization and interpretation, Decision Making, Digital Collaboration, Digital Fluency, Industry knowledge and advocacy, Integrated pricing, Leading transformation, Negotiation planning and preparation, Offer and product knowledge, Offer execution and growth, Operational Excellence {+ 10 more}


Legal Disclaimer:

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, socioeconomic status, neurodiversity/neurocognitive functioning, veteran status or disability status. Individuals with an accessibility need may request an adjustment/accommodation related to bp’s recruiting process (e.g., accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc.). If you would like to request an adjustment/accommodation related to the recruitment process, please contact us.

If you are selected for a position and depending upon your role, your employment may be contingent upon adherence to local policy. This may include pre-placement drug screening, medical review of physical fitness for the role, and background checks.