Retail Business Manager

Bp

Bp

Sales & Business Development
Durban, South Africa
Posted on Feb 24, 2026

Entity:

Customers & Products


Job Family Group:

Sales Group


Job Description:

Retail Business Manager – KwaZulu Natal Region

Job Purpose

The Retail Business Manager is accountable for driving profitable growth and strengthening commercial performance across a portfolio of retail accounts in KZN. The role focuses on developing and executing account strategies, maximising customer profitability, and ensuring disciplined execution through strong partner engagement, commercial excellence, and stakeholder collaboration.

Key Accountabilities

Commercial Growth & Performance

  • Delivering sales performance targets across assigned accounts, including volume, revenue, margin, and customer profitability.
  • Develop and implement territory/account strategies that drive growth, strengthen customer retention, and increase market share.
  • Support pricing execution and margin optimization in line with commercial frameworks.
  • Provide accurate sales forecasting and demand planning inputs to support business planning and operations.

Account Strategy & Business Development

  • Build and execute account development plans for strategically important customers/partners.
  • Apply customer segmentation and customer profitability analysis to prioritize high-value opportunities and tailor commercial actions.
  • Maintain strong competitor and market understanding to inform strategy, value propositions, and negotiations.
  • Translate customer requirements into structured solution proposals and commercial terms.

Partner & Stakeholder Management

  • Build and maintain effective relationships with retail partners and key stakeholders.
  • Lead value-based negotiations to achieve sustainable commercial outcomes and protect business value.
  • Collaborate cross-functionally (operations, supply, finance, marketing, HSSE) to ensure alignment and delivery of shared objectives.
  • Manage complex stakeholder environments with professionalism, resilience, and strong interpersonal skills.

Execution & Retail Excellence

  • Drive consistent execution of BP retail standards, brand requirements, and HSSE expectations across the assigned portfolio.
  • Monitor performance KPIs, diagnose issues, and implement corrective actions to improve results.
  • Maintain regular field/site engagement to support execution, performance follow-up, and relationship management.
  • Promote agility and continuous improvement through structured problem solving and disciplined follow-through.

Essential Experience & Skills

Demonstrated experience in field-based sales, retail commercial management, or key account management.

  • Strong capability in account strategy, business development, and customer value proposition building.
  • Sound commercial and analytical skills, including:
    • Business analysis
    • Customer and competitor understanding
    • Customer segmentation
    • Customer profitability analysis
    • Forecasting
  • Strong negotiation capability and ability to influence outcomes with internal and external stakeholders.
  • Strong communication and relationship-building skills with a customer-first mindset.
  • High level of emotional intelligence and resilience in a performance-driven environment.
  • Confident using data and performance reporting to support decisions and track execution.

Education

  • Matric + 3-year qualification (Degree or Diploma) required.
  • Field of study is flexible; commercial and customer-facing experience is key.

Additional Requirements

  • Valid driver’s license and willingness to travel regularly within the region.
  • Strong English communication skills (written and verbal).


Travel Requirement

Up to 75% travel should be expected with this role


Relocation Assistance:

This role is not eligible for relocation


Remote Type:

This position is a hybrid of office/remote working


Skills:

Account strategy and business planning, Agility core practices, Business Acumen, Business Analysis, Consultative selling skills, customer and competitor understanding, Customer Profitability, Customer Segmentation, Customer Value Proposition, Digital Fluency, Global Perspective, Internal alignment, market, Negotiating value, Offer and product knowledge, Partner relationship management, Sales forecasting/demand planning, Sector, Stakeholder Management


Legal Disclaimer:

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, socioeconomic status, neurodiversity/neurocognitive functioning, veteran status or disability status. Individuals with an accessibility need may request an adjustment/accommodation related to bp’s recruiting process (e.g., accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc.). If you would like to request an adjustment/accommodation related to the recruitment process, please contact us.

If you are selected for a position and depending upon your role, your employment may be contingent upon adherence to local policy. This may include pre-placement drug screening, medical review of physical fitness for the role, and background checks.