Business Development Specialist - Digital Transformation
Bp
Sales & Business Development
Şile/İstanbul, Türkiye
Posted on Jan 9, 2026
Entity:
Customers & Products
Job Family Group:
Job Description:
Our purpose is to deliver energy to the world, today and tomorrow. For over 100 years, bp has focused on discovering, developing, and producing oil and gas in the nations where we operate. We are one of the few companies globally that can provide governments and customers with an integrated energy offering. Delivering our strategy sustainably is fundamental to achieving our ambition to be a net zero company by 2050 or sooner.
About the role
We are looking for a Digital Transformation Supervisor (B2B & B2C) to take ownership of e-commerce channels and B2B digital platforms across META markets, ensuring strong execution, continuous optimization, and alignment with the overall digital strategy.
This role focuses on digital commerce performance, platform development, cross-functional coordination, and digital innovation. The position works closely with internal teams, agencies, technology partners, and startups, supporting the company’s ongoing digital evolution across multiple markets.
What you will deliver
E-COMMERCE
• Own and handle B2C e-commerce marketplaces across Turkey and selected regional markets
• Implement and continuously optimize pricing and assortment logic in line with commercial strategy
• Drive PDP optimization, content quality standards, and SEO visibility across platforms
• Run campaign execution and on-platform activations together with marketing, sales and agencies
• Supervise and analyse performance benchmarks (traffic, conversion, sales, assortment performance)
• Identify optimization opportunities and translate insights into concrete action plans
• Coordinate platform improvements and roadmap execution with agencies and internal teams
B2B DIGITAL PLATFORMS
• Own day-to-day management of B2B digital commerce platforms (app, portals)
• Support UX/UI improvements based on user feedback and business priorities
• Participate in feature definition and prioritization together with business and tech teams
• Coordinate development, testing, and roll-outs with internal and external technology teams
• Ensure platform adoption and effective usage by distributors, workshops, and business partners
• Support digitalization of B2B journeys and online-to-offline processes
STAKEHOLDER & DELIVERY MANAGEMENT
• Act as the main point of contact for digital agencies, developers, and technology partners
• Coordinate with internal stakeholders including Marketing, Sales, Finance.
• Manage timelines, deliverables, and quality standards across multiple initiatives
• Support pilot launches, pre-launch validation, and post-launch optimization
DIGITAL INNOVATION
• Identify growth opportunities and optimization initiatives across META markets
• Support startup scouting, evaluation, and collaboration as part of regional digital evolution initiatives
• Contribute to building scalable digital commerce and platform models across META markets.
What you will need to be successful
• 4 years of Digital Commerce experience
• Strong hands-on experience in B2B and/or B2C digital commerce
• Experience working with agencies and cross-functional teams
• Exposure to regional or multi-market environments is an advantage
• Experience in digital platforms or marketplace management
LANGUAGES
• Turkish – Native or Proficient
• English – C1 Level
• Arabic is an advantage
SKILLS & COMPETENCIES
• Strong understanding of digital commerce and platform ecosystems
• Experience with UX/UI basics, PDP optimization, and platform performance
management
• Strong Excel skills for analysis, reporting, and performance tracking
• Strong PowerPoint skills for presentations and business communication
• Data-driven, structured, and analytical attitude
• Strong coordination and interested party leadership skills
• Curiosity about digital innovation, startups, and new technology trends
• Ability to work in fast-paced, cross-functional, and regional environments
Why join us?
At bp, we support our people to grow in a diverse and exciting environment. We believe that our team is strengthened by diversity.
There are many aspects of our employees’ lives that are meaningful, so we offer benefits to enable your work to fit with your life. These benefits can include flexible working options, a generous paid parental leave policy, excellent retirement benefits, among others!
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Reinvent your career as you help our business meet the challenges of the future. Apply now!
Travel Requirement
Relocation Assistance:
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Skills:
Legal Disclaimer:
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, socioeconomic status, neurodiversity/neurocognitive functioning, veteran status or disability status. Individuals with an accessibility need may request an adjustment/accommodation related to bp’s recruiting process (e.g., accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc.). If you would like to request an adjustment/accommodation related to the recruitment process, please contact us.
If you are selected for a position and depending upon your role, your employment may be contingent upon adherence to local policy. This may include pre-placement drug screening, medical review of physical fitness for the role, and background checks.
